Client: Eloqua
Project: Corporate Brand Guidelines
Description: These guidelines were a key part of launching the new corporate brand for Eloqua. They include the comprehensive usage for all identity elements (logo, tagline, logo/tagline color palette, favicons), brand elements (fonts, brand color palette, graphic elements, messaging), business systems (stationery and collateral) and applications (ads and environmental graphics). They were accompanied by an extensive digital asset library of all logos and templates for client use.
Agency: theBATstudio
Art Director & Designer: Paul Ziller; Designer: Chelsea Moriarty

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