Camerata Campaign

Client: San Francisco Opera

Role: Contract Designer

Firm: Mission-Minded

Award: Graphic Design USA’s 2011 “American Graphic Design Awards”

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Taking a page from the Florentine Camerata (1577), this campaign was created to attract visionary donors with the promise of experiencing the creative process.

 

This includes behind-the-scenes access, direct patronage to signature productions, interaction with the great singers, education programs, and more. The campaign was very successful in attracting many new donors.